Many Central and Eastern European professionals are surprised by how much time Americans seem to spend on small talk before getting down to business. Questions about the weekend, comments about the weather, or brief exchanges about family and hobbies can feel unnecessary or even distracting when there is an agenda to follow. Still in the […]
When Central and Eastern European professionals think about entering the US market, they often imagine "America" as a single, unified business culture. In reality, the United States is a vast country where communication style, etiquette, pace, and expectations can vary significantly from region to region. Understanding these differences can make the difference between building rapport [...]
As a Hungarian entrepreneur, entering the American market is a huge opportunity, but also a huge challenge. Without the right digital strategy, it’s easy to get lost in the noise. One of the most common questions that comes up is: where should you build your brand? On the serious and professional LinkedIn, or on the fast-paced and creative TikTok? The LinkedIn vs TikTok battle is not simply about which […]
Florida, the third most populous state in the United States, has become a paradise for international entrepreneurs for good reason. This fascinating place, where Florida business opportunities are almost as abundant as the number of sunny days, also offers an excellent springboard for Hungarian entrepreneurs looking to enter the American market. The state’s business-friendly environment, favorable tax system and dynamically growing […]
The US market offers huge opportunities for Hungarian entrepreneurs, but successful entry requires strategic planning, networking and local knowledge. The USA Accelerator aims to make this journey smoother and help you take your first steps. Why expand in the USA? The United States is one of the largest and most dynamic markets in the world, where […]
The world of startups is often romanticized: the media loves stories where a garage-based business grows into a billion-dollar giant. But what is the reality? Is the failure rate of startups really as high as many people think? If you are a Hungarian startup founder looking to enter the American market, it is important to be aware of the […]
Find out how you can prepare your business to conquer the American market! We cordially invite you to the Speedway Program's official online information, where we present in detail the six-week training program, which is specifically tailored to the needs of businesses about to enter the American market. The language of the information is Hungarian, the language of the training is English. When? 10 December 16.00 CET Where? Online, ZOOM platform (after registration […]
English 
Magyar